Postagram is one of many free apps available for iPhones and Android phones designed to utilize Instagram photos. For ninety-nine cents Postagram allows you to take photos from your Instagram library, Facebook or phone and create a real post card and send it along with a personalized message, to the lucky recipient of your choice.
The postcards created from Postagram are sleek black with a glossy, 300 dpi photo that is designed as a removable bezel that can be popped out of the postcard – ready for fridge or frame.
Postagram is another useful and creative tool that can be used to market just about any business. While Instagram works as more of a social network tool Postagram creates something tangible. And while Instagram is most successful when the subject matter of the photo is creative, abstract and of interest to a wide audience, Postagram works well when the subject matter speaks to the relationship between you and the person who will receive it. Read on for some creative ideas on how Postagram can be used to market your business!
Postagram Marketing Ideas:
- Event Planners and hosts – snap pics of guests and send them Postagram postcards!
- Sports Arenas and teams who want to drum up a little buzz could offer photo’s with players or on the field.
- Sponsees – consider sending Thank You postcards to your sponsors with a photo of you using their product.
- Bob Fortner suggested realtors could take photos of new homeowners in their homes, in this Postagram review article.
- As Carol Buckeit of Non-Profit Media Works suggested, Postagram could be a very useful tool for community organizers:
“ask your supporters (though email blasts, Facebook posts, direct asks at a rally, etc.) to take a few seconds with Postagram to send a personalized postcard to their policymaker/decision maker. It’s easy, it’s cheap, unique, and it would get the attention of a legislator if a few hundred (thousand?) postcards clogged their mailboxes. It would sure beat a generic petition or e-mail.”
- Architects and Builders – use Postagram, as Kyle Hunt suggested, to send “making progress” photos to your clients. Or perhaps interior designers could send a Thank You card with a Before/After snapshot that the client can then share with curious friends and family.
- Bicycle shops, motorcycle shops and car dealers – why not thank new customers who make high dollar purchases by snapping a photo of them on their new ride?
Have more ideas not mentioned here? Please share them!
Did you like this article? Then check out “Instagram: A Creative Way To Market Your Business and Why It Makes Sense“