A professional logo design is an important first step for any business if they want to present themselves professionally.  Your logo design is often the first thing potential customers will notice when they are exposed to your business for the first time, whether it’s online or off. Logo design services should be seen as an investment, not an expense.

An amateur logo design may cause your next potential client to click past your website or toss aside your business card in favor of the next because they’ve sized up your business and it’s professionalism, or lack thereof, based on your logo. According to Internetworldstats.com , there were more than 200 million internet users in the United States as of 2010 and that number is growing exponentially every day.  With more eyes watching than ever before, first impressions are crucial!

If you’re starting a new business and are in need of professional logo design services, here are 4 common mistakes you should avoid when hiring a logo designer:

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Postagram is one of many free apps available for iPhones and Android phones designed to utilize Instagram photos. For ninety-nine cents Postagram allows you to take photos from your Instagram library, Facebook or phone and create a real post card and send it along with a personalized message, to the lucky recipient of your choice.

The postcards created from Postagram are sleek black with a glossy, 300 dpi photo that is designed as a removable bezel that can be popped out of the postcard – ready for fridge or frame.

Postagram is another useful and creative tool that can be used to market just about any business.  While Instagram works as more of a social network tool Postagram creates something tangible. And while Instagram is most successful when the subject matter of the photo is creative, abstract and of interest to a wide audience, Postagram works well when the subject matter speaks to the relationship between you and the person who will receive it. Read on for some creative ideas on how Postagram can be used to market your business!

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According to a study by Roost.com, photo posts on Facebook received 50% more impressions than any other post type or media type. Photos are also the most liked content on Facebook and great looking, artistic and interesting photos have a much higher rate of going viral or being shared than uninteresting pics.

Recently I read the an article about how to tell your brand’s story using Instagram. I hadn’t even thought of using Instagram for marketing until that point. As someone who recently  made the switch from Android to iPhone and quickly discovered (and fell in love with) the free Instagram iPhone app, that article got the creative juices flowing.

I’d like to share some ideas on how to use Instagram to sell your brand and why it makes sense…

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Is your small business website creating the traffic you desire for your business?

Do you want a website that actually works for you and adds to your bottom line but don’t know where to start?

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